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FSI Website
Introduction Schedule Details Terms & Conditions

Further Study Interactive
(www.fsi.com.my)
Online Education Showcase & Advertising Proposal 2015/16


FSI Web Services

FSI for Further Study Interactive is an integrated web-based communication tool that provides your institution with the online advantage. Founded by FSI Center in 2006, and it is now developed and maintained by a pool of talented webmasters at FSI Online Sdn Bhd with the collaboration from FSI Center, the exciting FSI Web Services are provided via www.fsi.com.my. Besides, users from China will visit to www.liuxuemalaixiya.com which was registered in China.

Your Online Advantage

Through Further Study Interactiveyour institution get to:
  • Communicate with your prospective students, their parents, school counsellors and other interested parties all the times
  • Promoteyour courses and offers directly to the correct and interested target audience
  • Interact with enquirers directly, readily, quickly and actively
  • Consult prospective students directly or with the automated FSI Course Search & Match basing on field of studies interested, level, budget, mode of study, location of institution, etc.
  • Recruit students readily through the convenient online referral facility

Multitude of Features

The features that make the online advantage of Further Study Interactive possible are:
  • FSI membership registration
  • For subscriber or advertiser institution:
    • Profile of the institution
    • Courses offered and information
    • News and events
    • Links to related websites
    • Announcement via email to members
  • Enquiry via email
  • Forum and chat room
  • Student online referral service
  • More than 2,000 relevant articles on further education, careers, counselling, scholarships and financial aids, etc.
  • Automated multiple criteria course matching facility
  • Further study advancement pathway guidance
  • FSI e-magazine
  • Career guidance and preparation checklist
  • FAQs

Target Audience

Further Study Interactive is open to the internet-savvy public but targeting at the interested Malaysian Chinese audience of:
  • Prospective students
  • Parents
  • School counsellors

Note: Languages used on Further Study Interactive are Chinese, the preferred language of our majority of target audience


Outstanding Statistics

Various outstanding statistics of FSI We Further Study Interactive are:
  • High hit rate – more than 2.5 millions hits pear year
  • Student database – 77,402 registered members and 10,000 FSI Reader's Club member (majority is SPM and UEC candidates in 2012)
  • Facebook Fans more than 37,000

*Please refer to attached statistic.


Extensive Marketing Support

FSI Website is supported by a full array of publications and activities by FSI Center, which include the following:
  • FSI Magazine
    • Advertisement – a full-page in all four quarterly issues
    • Distribution – all Chinese independent (61) and national-type (79) secondary schools, selected national secondary schools and institutes of higher learning, all popular bookstores in major towns and cities
    • Correct audience – upper-secondary students, SPM/STPM/UEC school-leavers, college students, school counsellors, teachers and parents
    • Circulation – minimum 26,000 copies for Mega Edition and minimum 16,000 copies for Normal Edition and Technical & Vocational Edition
    • Readership – estimated to be 80,000
  • FSI School Education Fairs
    • Announcement in all seminars, talks and workshops
    • Advertisement on banners, posters and signs
  • FSI Education Road Shows
    • Announcement in all seminars, talks and workshops
    • Demonstration on its usage
    • Promotion by counselling panel
    • Advertisement on banners, posters and signs
  • Other Events – promotion in FSI other events and FSI partners’ events
  • Other Channels – promotion through direct mailing, radio commercials, etc.
  • Website Links – links to other local and overseas related websites

Web Services Available at Affordable Rates

Your prestigious institution can take advantage of the FSI Web Services with the following offers:

Online Education Showcase Zone A

  • Logo randomly appears on TOP of Right-Side-Bar of every page
  • Display randomly appears on Zone A (top section) of Online Education Showcase
  • All features and FSI Network Privileges & benefits (refer next page)
  • Complementary of two times of mail blast service to all registered members upon request
  • Complementary of one-month banner advertisement (while available)
  • Limited to 30 positions only
  • RM8,000 per year

Online Education Showcase Zone B

  • Logo randomly appears on MIDDLE of Right-Side-Bar of every page
  • Display randomly appears on Zone B (second section) of Online Education Showcase
  • All features and FSI Network Privileges & benefits (refer next page)
  • Complementary of two times of mail blast service to all registered members upon request
  • Complementary of one-month banner advertisement (while available)
  • Limited to 30 positions only
  • RM6,000 per year

Online Education Showcase Zone C

  • Logo randomly appears on BOTTOM of Right-Side-Bar of every page
  • Display randomly appears on Zone C (third section) of Online Education Showcase
  • All features and FSI Network Privileges & benefits (refer next page)
  • Unlimited position
  • RM4,000 per year

Top Banner Advertisement

  • Advertisement appears on TOP of every page
  • Advertisement size: 342 x 140 pixels
  • Advertisement linked to institution’s website
  • Limited to 2 positions only
  • RM3,000 per month (20% discount for 12 months with full payment in advance*)

* Not valid with other promotional offer.

Side Banner Advertisement

  • Advertisement appears on MIDDLE of Right-Side-Bar of every page
  • Advertisement size: 385 x 120 pixels
  • Advertisement linked to institution’s website
  • Limited to 10 positions only
  • RM1,000 per month (20% discount for 12 months with full payment in advance*)

* Not valid with other promotional offer.

Mail-blaster

  • RM500 per email blast
  • To all website registered members and FSI subscribers

 


Features of Online Education Showcase


Online Education Showcase is the innovative hybrid of education fair and online tools to assist students and parents in gathering of further study information. The wonderful innovation offers comprehensive information and interactive inquiry in just a finger click! What’s more, it is open 24 hours everyday!

Features of Online Education Showcase

  • Logo of exhibitor appears prominently on the Right-Side-Bar of every page
  • Logo and introduction of exhibitor appear prominently on the result of Programme Search
  • Large display of exhibitor with eye-catching pictures, logo and courses in Education Showcase
  • Profile and full detail of programmes, financial aid, accommodation, living expenses and contact of exhibitor with unlimited update in Education Showcase
  • Direct enquiry via email in Education Showcase
  • Link to website of exhibitor from Education Showcase
  • Online student referral service with automated course search & match
  • Unlimited announcements and news in Bulletin (with priority)
  • Logo of exhibitor randomly shown in the bottom of every article with link to the profile
  • Promotion of individual exhibitor in FSI Facebook at least once a month

Please visit www.fsi.com.my now to view the above features!


FSI Network Privileges and Benefits


We offer many value-added services through the concept of FSI Network –- the bridge between you and your potential students.  Customer who takes up any of the Online Education Showcase or advertisement in Further Study Interactive will be eligible for FSI Network membership for 12 months, and enjoy the following benefits:

  • Free student database
  • Free listing in “Matrix of Courses” in FSI magazine (Every issue)
  • Free profile in FSI magazine Mega Edition and FSI website (only for advertiser in Mega Edition)
  • Free publicity in FSI Magazine(Every Normal issue, first come first serve)
  • Free participation in FSI Online Referral Service (FORs)
  • Free publicity in FSI Website ( Terms & Conditions Apply)
  • Free listing in FSI website Programme Search’s result with hyperlink to your website
  • Free listing of scholarship in FSI website
  • RM1000 cash voucher for subscription of any service in FSI website
  • RM100 saving per venue on exhibition fee in FSI School Education Fair
  • RM200 saving per venue on exhibition fee in FSI Education Roadshow
  • Secondary Schools contact details (Yearly update)
  • Participation in FSI’s activities and projects.

 


Statistic of Visitors / Hit Rates of Further Study Interactive (www.fsi.com.my)
(Prepared by FSI Online Sdn Bhd and FSI Center, 25 July 2010)

Website Visitor and Page Viewed
(From Jan 2012 to May 2014)

 

Year/

Month

2013

2014

2015

 

No. of Visitors

Pages viewed (Hit Rates)

Pages/

Visit

No. of Visitors

Pages viewed (Hit Rates)

Pages/

Visit

No. of Visitors

Pages viewed (Hit Rates)

Pages/

Visit

JAN

29,349

160,991

5.49

33,371

304,683

9.13

54,696 405,848  7.42

FEB

23,359

129,972

5.56

40,722

385,791

9.47

41,608 427,509  10.27

MAC

74,452

423,532

5.69

89,217

857,630

9.61

160,795 1,634,924  10.17

APR

44,079

212,256

4.82

57,861

461,042

7.97

62,614 570,579  9.11

MAY

26,975

116,654

4.32

34,959

242,160

6.93

51,033 389,868  7.64

TOTAL

198,214

1,043,405

5.18

256,130

2,251,306

8.51

370,746 3,428,728  9.00

JUN

26,754

125,758

4.70

32,868 216,637 6.59

 

 

 

JUL

33,226

168,490

5.07

34,552

224,161

6.49

 

 

 

AUG

24,443

167,448

6.85

37,815

240,953

6.37

 

 

 

SEP

24,074

184,025

7.64

29,077

187,955

6.46

 

 

 

OCT

24,295

202,854

8.35

30,476

197,225

6.47

 

 

 

NOV

26,694

237,951

8.91

34,949

211,788

6.06

 

 

 

DEC

45,289

433,693

9.58

57,794

443,514

7.67

 

 

 

TOTAL

402,989

2,563,624

6.42

513,661

3,973,539

7.74

 

 

 

Significant Findings:

  1. The total pages viewed (hit rates) from Jan 2013 to May 2015 was 9,965,891 with 1,287,936 visitors.
  2. In March and April 2015, the website achieved the highest and second highest hit rates with a total of 2,205,503 with 223,409 visitors, which was the SPM and STPM results announcement months.
  3. In December 2014 alone, the website achieved the third highest hit rates with a total hit rates of 443,514 with 57,794 visitors, which was the UEC result announcement month and FSI Education Roadshow month.
  4. The hit rates and visitors reduced gradually after June or the major intakes of most private and public higher education institution, and pick up again from October to May of the following year.
  5. Average of visitors every month in year 2014 is 42,805 with average hit rates of 331,128; and the average of visitor every month in the first five months of 2015 is 74,149 with average hit rates of 685,746.
  6. The total visitor in 2014 was increased by 27.50% compare to 2013; and the total visitor in the first five months of 2015 was increased by 44.75% compare to the first five months of 2014.
  7. On top of the website statistics, Facebook Fans Page achieved 37,000 Members in 3 years time.

In summary, the above statistics and analysis showed that the website had grown healthy and steadily with the highest demands from October to May every year while maintaining a continued flow of visitors in the low period of July to September.



Copyright 2007-2018 FSI Center Sdn Bhd (email: events@fsi.com.my)